All posts by Rob Oskins

Cash management lemonade stand

What You Actually Need to Know About Small Business Cash Management

A small business can make a profit and yet keep running out of money. Profit does not mean a business has positive cash flow. It’s natural to think a profitable business has cash on hand when profit means financial gain. However, financial reports can show profit without money in the bank.

Without cash, a small business can become insolvent, unable to pay its employees and bills. In “What I’m Still Learning About Managing Cash Flow” from the NY Times, Jay Goltz explains how a company can show profit without having cash on hand.

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Do small business checkup

How to Boost Small Business Success with a Checkup

We’re no longer at the start of the year and tax time will soon pass. After that will be a great time to put on your stethoscope to give your business an all-important physical. This exam requires taking time away from your routine to effectively gauge the progress of your company’s health and identify needed changes.

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Small business website

5 Easy Questions That Will Boost Your Business Website

Consider this statistic from B2B Marketing: “54 percent of B2B buyers begin their buying process with informal research about business problems; nearly 80 percent of the time spent researching is done online.”

In other words, a small business website better do its job, right? Unfortunately, too many aren’t.

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4 New Tips to Avoid Burnout (and 1 You’ve Heard Before But Refuse to Actually Do)

tips to avoid burnout
When you’re on the verge of a meltdown, your business suffers. Follow these 5 tips to avoid burnout.

What do business owners and new parents have in common?

Exhaustion, being constantly surrounded by people who can’t seem to anything themselves, never having enough time, and having to multitask a million different things at once every waking hour of the day. It’s no wonder business owners and new parents burn out.

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How to Improve Cash Flow without Drastically Changing Your Business to Survive the Recession

The good news is that we’re technically out of the recession. The bad news is, money is still not falling out of the sky.

Every business and every market goes through fluctuations. Whether it’s a competitor opening down the street or a country-wide shift in the marketplace, the tide can turn on your business at any time, and frequently does.

But there are plenty of things you can do other than grin and bear market changes. The way you structure your cash flow can make a HUGE impact on your business’ immunity to market fluctuations.
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The killer within your business … is you

When you think of things that could bring down your business, you probably think about outside forces such as too few customers, rising materials costs, or overbearing government regulation. But did you know that internal cash management issues are the primary reason most businesses fail?

Who’s in charge of internal cash management? You are. Continue reading

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